Interview

Go straight to the buyer. At scale.

The Interview Agent runs every step automatically, so you get 50× more buyer conversations with the depth of an experienced in-house researcher across every deal.

50×

Interview volume

Manual steps

4,500

Interviews conducted

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Win-Loss Interviews · Auto-sent48H POST-CLOSE

Hindsight· App

✓Rep interview logged· sending buyer invite

Inbox — [email protected]

Quick question about your Acme evaluation

James <[email protected]>

Hi Sam — Alex from our side mentioned that you'd be open to providing some feedback. I’m reaching out on behalf of the product team to see if we could ask you a couple of quick questions about your evaluation.
Feedback from folks in your shoes is incredibly valuable — it only takes about 5 minutes and greatly helps us with our roadmap.

You can start an AI conversation now (we’ll send a $20 gift card as a thank you), or if you’d prefer, book a quick 15-min call instead.

Thanks so much,
The Acme team

AI INTERVIEW · LIVE

04:12

Hindsight AI

Sam C. · VP Eng

TRANSCRIPT

AIWhat ultimately drove the decision?

SCThe HRIS connector — we needed it live in 30 days.

AIWas pricing ever a factor, or purely the integration?

SCPurely integration. Competitor A had it native.

The Problem

The bottleneck was never
getting the interview.
It was everything before it.

Approvals. Outreach. Follow-ups. Chasing reps. By the time you scheduled one interview, the buyer forgot the deal.

The Interview Agent does all of it. Automatically. From deal close to completed interview, no human coordination required.

Get manager sign-off

Back-and-forth on every buyer contact

Find the right buyer contact

CRM is out of date; guessing titles

Write personalized outreach

Takes 20 minutes per deal

Chase reps for context

They've already moved on to the next deal

Follow up when buyers don't respond

Manually. Every time.

How It Works

Deal close to completed interview.
Zero coordination.

Hindsight

Deal closes. Agent triggers.

Full context already loaded from the Deal Review Agent. It knows the deal before it sends anything.

Deals › Meridian

Meridian Systems — Q1

StageClosed Lost

Amount$38,000

Close dateFeb 28

Home

Quotes

Agent Sessions

Win-Loss Interview Agent · running

▷ Run

◉1 contact found · Sam Chen, VP of Sales

✉

Internal interview sent to [email protected]

Internal loss review for Meridian. Deal stalled after proposal, rep cited pricing pushback and a competing vendor's deeper CRM integration…

📋

Interview Approval Requested

Slack DM sent to 1 approver · waiting for approval before sending to buyer

🕐Follow-up in 4 days. Remind internal respondents, send buyer invite after approval.

Capabilities

Built for every interview scenario.

Web

Phone

Meet

Slack

Channels

Meets buyers wherever they'll respond.

Async web link, voice call, Google Meet (agent joins as participant), or Slack for internal debriefs with your own AEs.

Lost to: Gong

API gap flagged

POC completed

→ tailored question

You mentioned pricing concerns late in the process — was the gap a dealbreaker, or more about timing?

Personalization

Build the guide once. Tailored per buyer, in real time.

The agent personalizes questions based on deal context, role, and competitive setup — then probes follow-ups based on what each buyer actually says.

CRM Event

deal lost in stage 3

↓

request owner approval

↓

add to sequence

Workflow

Fires from CRM events, API calls, or manual triggers.

Build your own customized outreach sequences, configure approval workflows, and integrate into your tech stack via API or no-code setup.

What Makes It Different

Not a survey tool.
An automated program.

Built on deal context.

The agent is fed full context from the Deal Review Agent before it sends anything. Questions are specific to that deal. Not a generic survey.

Approval workflow built in.

Every buyer outreach requires one-click approval in Slack. You stay in control without doing any of the work.

Response rates improve over time.

The agent A/B tests email variants automatically. Subject lines, incentives, framing. Response rates climb as it learns what works for your buyers.

Outreach performance

Response rates climb as the agent optimizes copy across variants

A/B testing active

Total requests sent

OctDecFebNow

847requests sent

Response rate by variant

VP / Director · $100 incentive34%

↑ was 18% · best performer

C-suite · $200 incentive27%

↑ was 14% · improving

Competitive win · no incentive22%

↑ was 9% · wins only

Default · no incentive19%

↑ was 12% · baseline

“We get 50× to 100× more interviews using Hindsight, and insights on 100% of deals.”

Toby Laforest

Sr. Director of Market Insights — Ironclad

Get Started

See it running on your deals.

Connect your CRM and get your first automated interview within days. No setup fees. No manual scheduling.

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