Competitive intel your reps actually use.
Compete builds battlecards and answers from your own won and lost deals — not the competitor's website — and delivers them in Slack the moment a rep needs them.
The best competitive intel isn't on a website. It's in your deals.
Compete mines your won and lost deals and buyer interviews — via Analyze — to build a market position grounded in real evidence: which competitors keep coming up, why deals tip, and what actually beats them.
How do we beat Ormandy when they're the incumbent and IT already likes them?
Lead with switching cost offsets and the native QuickBooks connector they lack. In 3 of our last 4 wins vs. Ormandy, the deciding factor was migration support — offer the guided migration playbook early.
Ormandy is undercutting us on price at Brightway. What's the talk track?
Don't anchor on price. Reframe on total cost: their implementation runs 6–8 weeks vs. our 2. Pull the Brightway-style ROI one-pager from the battlecard.
Position · Positioned against their QuickBooks integration gap; lost on migration risk.
Position · Won on native scheduling + faster onboarding vs. incumbent.
Position · Lost on price; champion left mid-cycle.
Tracked sources
“We used to rely on CRM notes, which gave us a fragmented picture of why deals were won or lost. Hindsight helps our sellers know what's actually working in other deals — our new business win rate jumped 10 points in a single quarter.”
Answers in the Slack thread, mid-deal.
Reps ask in plain language — “how do we compare to X in midmarket?”, “how do I handle this pricing objection?” — and get a cited answer in seconds, right where they're working. Deeper research via Claude or your own agent over MCP.
Approved messaging only. No rogue claims, no AI slop.
You define what the agent can say and which sources it can cite. It answers from approved content only — so you can scale across hundreds of competitors without compromising quality or trust. Enterprise-safe.
Agent settings & guardrails · this competitor
Allowed sources
Google Drive
Connected
Allowed URLs
Starts with
Custom instructions
Triage rules
Your battlecards live where you already work.
No proprietary editor. No parallel CMS. No migration. Battlecards are just markdown files in your Google Drive, Notion, or Confluence — dead simple for your team to edit, and native for AI to read. Compete works directly off them.
It also watches the outside — web, G2, news, job postings — so your intel stays current.
Live in days, not a quarter-long rollout.
No implementation project, no heavy onboarding — connect your sources and you're running. And it's priced to roll out across the whole team, not just a CI seat or two — without the enterprise price tag.
See what reps actually ask — and what they're up against in the field.
Usage analytics show where your program has gaps, what competitors are surging, and which messaging lands — so the program sharpens itself and you can prove its impact.
Acme Corp · 12 channels
ConnectedQuestions Answered
+18% vs last week
Reactions
412 · 9
Unanswered
needs review
Median Time-to-Answer
median response time
How do we beat Ormandy when they're the incumbent and IT already likes them?
Lead with switching-cost offsets and the native QuickBooks connector they lack. In 3 of our last 4 wins vs. Ormandy, the deciding factor was migration support — offer the guided migration playbook early.
Show moreOrmandy is undercutting us on price at Brightway. What's the talk track?
Don't anchor on price. Reframe on total cost: their implementation runs 6–8 weeks vs. our 2. Pull the Brightway-style ROI one-pager from the battlecard.
Show moreDoes FieldEdge have an open API yet? Prospect asked and I wasn't sure.
Showing 1–3 of 1,291
Top Competitors
Channel activity
Reactions over time
“I now have crisp, up-to-date competitive intelligence every single day. This isn't quarterly — it's real-time. My reps don't go into deals with outdated info anymore.”
1-person CI team, now serving 200+ reps
competitive win rate
competitors tracked
Want a battlecard for your top competitor?
We'll build a sample from real deal evidence — see the difference for yourself.